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PRODUCTS

Engage, convert, and grow your customers and prospects with MMC's three customized solutions for different types of manufacturers, distributors and dealers in the Building Products industries.

Channel 80/20

Companies with over-allocated direct sales forces and highly fragmented customer bases are often challenged in two ways: reducing attrition and growing revenue in small-to-medium customers while also maximizing growth with high value accounts. Leveraging data-driven multichannel marketing with Channel 80/20 helps companies answer both challenges and achieve growth.
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ChannelReach is a cost-effective way to reach qualified but previously unknown targets, engaging them to drive sales. MMC's analytics-based platform delivers marketing messages uniquely based on each target's life-cycle status and brand/material preferences.

Create and maintain loyalty with the most valuable decision makers in the market without disrupting valuable channel relationships.
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ChannelReach
SpecReach

For manufacturers of specifiable products, getting—and keeping—visibility of target projects can be difficult. New construction and major renovation projects are complicated, with multiple players and long timelines. Project news data sources can be hard to use effectively, especially with limited resources. SpecReach is the solution that will see your product through the process to installation.
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